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【科研项目】康奈尔大学社交传媒与大众传播

2020年03月06 14:25  作者:  来源:  51人浏览

⼀、学校简介

康奈尔⼤学(Cornell University),位于美国纽约州伊萨卡,是⼀所世界顶级私⽴研究型⼤学(另有两个校区位于纽约市和卡塔尔教育城),为美国⼤学协会的⼗四个创始院校之⼀,以及著名的体育赛事联盟常春藤盟校的⼋个成员之⼀。康奈尔⼤学的传统优势专业包括农业、兽医、⼯科、劳⼯关系、⽂理、经济、建筑、教育、商科、传媒、以及酒店管理等。


截⽌2018年,共有58位康奈尔⼤学的校友或教研⼈员曾荣获诺贝尔奖,在全球⾼校中列第⼗⼆位,居全美第⼗位。康奈尔⼤学名列2017-18年US News全美⼤学本科排名第14 。2017年世界⼤学排名机构CWUR排名世界第12;2017年世界⼤学学术排名世界第13,2018年QS世界⼤学排名世界第14、泰晤⼠⾼等教育世界⼤学排名世界第19 、USNEWS世界⼤学排名世界第23。


⼆、项⽬简介

科研导师:康奈尔⼤学⼤众传媒学科专业导师;

科研地点:康奈尔科研组会议室;

科研时间:寒暑假期间,每期时间长度为3—4周;

(针对假期不⾜4周的同学,可采取实地+远程相结合的⽅式,确保科研收获,如果科研时期还未获得美国签证的同学,也可采取直接远程的⽅式进⾏学术科研)


具体情况根据学⽣⾯试情况由美⽅进⾏调整;报名后安排校⽅⾯试,⾯试前辅导学⽣阅读1篇专业论⽂;


科研主题:

Social networks【社交传媒】

Media studies & data analytics【媒体及数据分析】

Communication studies, technologies, innovations【传播技术与创新】

Social media platforms【社交⽹络平台】


科研内容:

1. Social Media, Social Networks, and Social Capital

The Internet and new media technologies have revolutionized the production, dissemination and use of information. As people encounter flows of information from multiple sources, scholars begin to worry about the potential echo chamber effect. The potential impacts of algorithm and recommendation system that are widely adopted by new media platforms increase this scholarly concern because those computational techniques tend to provide people with their preferred information, isolating them in their filter bubbles. The convenience of connecting with others on social media also raises similar anxiety because people’s socialization is mainly homophily-driven. Looking into these questions can help us understand more basic social phenomena in our daily life such as why and how people use Facebook, Twitter, Instagram, Weibo, WeChat etc.


2. Communication and Technology

Major schools of Journalism and Communication in China are expanding their research focusvand curriculum to Science Communication, Health Communication, Risk Communicationvetc. These subfields have been studied for a relatively long time in American academia andvhave been found to support important social developments in a society. The development ofvthese subfields is closely related to innovation and technology. This workshop will serve asvthe foundational introduction to Communication studies, technologies and innovations. In particular, we will begin by introducing the basic goals of different subfields of Communication studies. Next, we will discuss how the development of technology lead to innovative communication practices and findings that shape our daily life. Finally, we will explore the ways in which human communication is altering social and institutional structures, such as the creation of public goods, new means of social protest, and the infiltration of surveillance into daily life.



三、招募要求

⾯向对象: 以欲申请美国名校社会学、传媒、公共关系、社会⼼理学等相关专业的⾼中⽣、⼤学⽣为主;

软性背景:有⼀定的科研履历者优先;


四、选拔流程

1. 提交报名表;

2. 初审合格,签订协议,科研组择优⾯试;

3. ⾯试通过后,发送录取确认书;

4. 协调机票、接机、住宿;

5. 赴美开始科研;

6. 丰富的CV、PS履历;获得科研证书,表现优异者可获导师推荐信助力申请。


五、参与科研的最⼤收获

1. 科研完成时,学⽣将会全⾯了解社交⽹络,媒介,⼤众传播等领域基本知识和最新进展,并获得导师推荐信和丰富的CV履历。

2. 挑战⾃⾝潜能,切⾝体会⼤学顶尖学术科研实环境,在严苛的训练下快速成长。

3. 极⼤拓宽视野,实地感受国内外科研区别。通过此次科研,参与学⽣将会对留学名校有个清晰的认识,并依此做出最优的⼈⽣规划。

4. 学⽣将有机会与顶尖精英零距离交流套磁,了解⼤学的内部申请信息。


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